‘Creativity’
March 31, 2008 by amy · Leave a Comment
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Edward de Bono’s Message
As I have mentioned so often the word ‘creativity’ in English is too broad and ranges from creating a mess to painting a masterpiece. The emphasis is on ‘bringing something about’. At the same time repetition does not qualify. So there is an element of ‘new’. Read more
Free Software – Edward de Bono’s Meeting Accelerator
March 27, 2008 by amy · Leave a Comment
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Click here to Download Dr Edward de Bono’s Meeting Accelerator Software for Free
Value Sensitivity
March 13, 2008 by amy · Leave a Comment
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Edward de Bono’s Message
At what point do you most enjoy a feast. It could be in anticipation. It could be in the sense of occasion as you start eating. It could be in retrospect as you look back with wonder on something that was less wonderful at the time.
Read more
The mind reader: a profile of Edward de Bono
March 10, 2008 by iainchalmers · Leave a Comment

He’s credited with being the father of lateral thinking and claims to have saved companies millions just by changing their mindset. So how is Edward de Bono unlocking this creativity? Louise Druce from www.trainingzone.co.uk finds out.
Or watch a recent video of Edward de Bono here.
Also, see an article in The Telegraph from 2007.
Creativity vs Innovation – the ugly truth
March 7, 2008 by iainchalmers · 1 Comment
The biggest challenge when looking at creativity and innovation is understanding the difference between the two. It is such a misunderstood area that even business leaders have trouble distinguishing between the two.
One of the rising stars of Indian business, Nandan Nilekani, president, CEO, and managing director of Infosys Technologies, recently spoke about the need for Innovation at the WEP in Davos.
He spoke about two two things to create an innovative culture:
Creative Task
March 7, 2008 by amy · Leave a Comment
Edward de Bono’s Message
If you spend a lot of time thinking about things in a creative way then the time is not wasted even if specific ideas are not used. You build up in your mind a reservoir of concepts and possibilities that can then be applied to different situations.


