In Recession

Edward de Bono’s Message

In an economic downturn everything tends to shut down including our thinking. Any new idea suggests some risk and that is not acceptable. We believe that if we sit tight and batten down the hatches the storm will pass. Read more

Design

Edward De Bono’s Message

Belief systems are very intolerant of ambiguity.  At the Renaissance when Greek thinking came into Europe the Church has a great need for ‘truth’ and logical methods to prove this truth.  There was no interest in ‘possibilities’ and ‘ambiguities’.  This may have held up human development because the future is designed with possibilities.  Truth can only describe the past.

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Credit Crunch

Edward de Bono’s Message

You may trust a person’s honesty – but can you trust that person’s intelligence? This may have some relevance to the current credit crunch or banking crisis. We can pick out at least five factors contributing to the problem and reflecting habits of thinking. Read more

European Year of Creativity & Innovation 2009

Edward de Bono’s Message

There are thousands of people writing software for computers. Yet we have done nothing at all about software for the human mind, for ordinary thinking. We have been content to use the software developed 2,400 years ago by the GG3 (Greek Gang of 3: Socrates, Plato, Aristotle). When this thinking came to Europe at the time of the Renaissance, schools, universities and thinking were all in the hands of the Church. The Church did not need creative thinking. The Church did not need perceptual thinking. What the Church needed was analysis, logic and argument with which to defend the faith and to prove heretics wrong. So this thinking became the core of Western education and remains so to this day. Read more

Six Frames for looking at Information

Edward de Bono’s Message

My most recent book is “Six Frames for looking at information” (Ebury Press, part of Random House). We are surrounded by ever more information. How do we look at information? Read more

EU Year of Creativity

Edward de Bono

I believe the year 2009 has been announced as the EU Year of Creativity. I hope this is going to include creative thinking and not just the arts. Read more

Property Market

Edward de Bono’s Message

When the property market is falling buyers tend to wait until it falls further. Why buy now when yhou can get a lower price in a few months’ time? So the market falls further because some people need to sell and lower their price. Read more