Are Psychometrics widely used when selecting franchisees?

I ask this question because if they are not perhaps they should be.

After all making the transition from working for somebody else to working for oneself requires certain personality traits which are not necessarily the same as those needed by budding entrepreneurs. In truth, a franchise is something of a unique proposition. True, the franchisee owns the business but s/he are part of a much larger brand which has to be promoted and protected. Franchisees have to conform to a tried and tested formula – they can’t “go it alone”! Read more